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Navigating Impact

Navigating Impact

The Navigating Impact project was created by the Global Impact Investing Network (GIIN) to help investors select impact strategies and adopt metrics that indicate performance toward their goals. Created in consultation with industry experts, impact investors, and standards setters, the Navigating Impact project provides an on-ramp to setting and streamlining impact strategies, and helps to answer questions like:

  1. What are common approaches to impact in these themes (and how do they lead to impact)? Each strategy’s overview highlights what the strategy is, who it reaches, what its contribution is, and how much change is possible.

  2. What evidence shows that different strategies can deliver these outcomes? Each strategy’s evidence map shows rigorous field & academic evidence backing its outcomes and impacts.

  3. What core metrics can show performance toward these goals? Each strategy includes a set of core metrics to understand your investment’s progress toward reaching impact goals, as well as additional metrics for more targeted impact measurement.

  4. What resources relate to this approach? Each strategy identifies existing measurement methodologies, frameworks, and systems that can help measure and manage toward the strategy.

In 2016-2017, a Croatan Institute team led by Senior Associate Christi Electris, supported the GIIN Impact Measurement and Management team develop the original framework, and helped build the content for the investment theme of Affordable Housing and Clean Energy Access. For each theme, the team helped develop an overview of the strategy, an evidence map, a core set of metrics that are shown to indicate progress toward that strategy’s objectives, and curated resources that can help measure and manage toward the strategy.

You can access the online tool here:


Sponsors and Partners

Navigating Impact

Relevant Publications

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